is a cycling apparel brand founded in 2013 by respected cyclist Allan Oras. moomoo’s clothes-making process brings together functional world-class fabrics, crafting skills and professional design. This way we create quality that can be felt by all cyclists.

Flash - 2018 collection


Cycling apparel

moomoo’s cycling clothing combine premium fabrics, functionality befitting local weather conditions and Estonian design. The products in our collections are immediately available.


Custom clothing is one our biggest strengths. These products might be time-consuming handicraft, but the ordering process overall is easier than you think.


Hi-tech fabrics

moomoo uses antibacterial fabrics that breathe well and support the body’s thermoregulation. All of this is necessary to make sure you feel as comfortable as possible when you are on a bike.


Professional design

We use the expertise and comprehensive experience of moomoo’s designers throughout the manufacturing process. This way the end result will meet your expectations and suit your personal style.



Small things have a big effect – we give attention to even the smallest of details when creating clothing items. We carefully select every detail we use, from threads and zippers to safety reflectors, to guarantee the best result.

moomoo dresses Estonia’s finest

moomoo has been the cycling apparel partner of the Estonian national road bicycle racing team since 2014. From then on we have crafted the cycling kit of each team member with the utmost dedication. It is the details that make all the difference in professional sports. Moomoo takes care of this when designing cycling clothes, allowing the athlete to concentrate fully on the race.